What Happens at the Crossroads of Content and Social Media http://ift.tt/1L3CLiW @copyblogger #blogging #AutoTweet

Marketing today, especially online marketing, is all about intersections. So don’t think about doing content or email or multimedia or social — they’re all woven together into one cohesive experience for your customer.

This episode of Confessions of a Pink-Haired Marketer is a riff on a talk host Sonia Simone gave last week at the Inbound conference in Boston.

It’s not an exact recap (that’s not how Sonia works), but a discussion of some of the same points and themes.

In this 16-minute episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about:

• Whether social media should be used for engagement or content promotion
• Why “Or” is for wussies, and what to use instead (when you can swing it)
• The relationship between content, the conversation, and the customer experience
• Some examples of who’s doing it right
• Five recommendations on areas of focus as you’re putting your content and social media program together

Click Here to Listen to
Confessions of a Pink-Haired Marketer on iTunes Click Here to Listen on Rainmaker.FM

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Rainmaker.FM

Rainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand digital business and marketing advice from experts, whenever and wherever you want it.

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